Blog

Susco Says

USA of the people by the people for the people postage stamp In today's connected world, consumers want to interact with service providers on their own schedule and receive individualized information and experiences. The same principles apply to citizens, who are the "customers" of their government. Citizen-centric government using public portals is a growing trend. These portals offer citizens secure, convenient, and personalized channels to interact with their government and offer civil servants greater efficiency and deeper insight into the needs of their citizenry.

E-Health patient portal on mobile phone More and more health care providers are using web and mobile applications to communicate with their patients. In 2016, for example, the American Hospital Association reported that 92% of their hospitals provided patients with access to their health data via patient portal applications. These portals offer significant benefits to patients, providers, and administrative teams.

software workflow user laptop Now that you've implemented Salesforce and your team is reaping its benefits, it's time to step up your game. You're already rocking the CRM, streamlining the sales process, and using rich reports as feedback to keep on fine-tuning your sales machine. What's next? Your business processes. Here are some ways you can use Salesforce automation to improve business processes.

manage relationshipsPeople who work in nonprofit organizations want to spend their time and energy on their primary mission, not entering data into a database. Unfortunately, nonprofits really do need to use some kind of database to manage relationships with their donors and their beneficiaries. From a human perspective, managing donor relationships is not much different from managing customer relationships. Managing your contacts in a spreadsheet might work when you're just getting started, but you'll do much better if you use a true Customer Relationship Management (CRM) system. The Salesforce Foundation makes it possible for you to cultivate donor relationships for little or no cost.

hybrid; stack of different sliced fruit So you want to build a mobile app. Should you choose native or hybrid mobile application development? Each choice has advantages depending on your projected use and time to market.

What is a hybrid mobile application?

Mobile apps generally fall into two categories, native and cross-platform or "hybrid". A native mobile application is just what it sounds like: it uses the SDK (Software Development Kit) and hardware features specific to a particular mobile operating system. Hybrid mobile applications also fall into two general categories, hybrid HTML5 apps and native cross-platform apps.

Salesforce User Adoption, Part II: Improving Salesforce User Adoption

team all hands together Creating a great Salesforce app for your team is only part of the solution; the other part is getting your team to use the app. The best tool in the world is useless if it's not used! You've seen plenty of tips about signs your team has bought into using Salesforce. Your next step is improving Salesforce user adoption, and communication, training, and continuous refinement are the keys.

customer satisfaction In a fast-paced, connected world, how can companies keep their clients engaged and satisfied? Even if your business model is selling fungible, disposable widgets, customers look for two-way conversations about their experiences. This is even more true for companies that provide professional services. Clients need to know you'll provide support when needed, yet live support can cause its own problems when resources are stretched thin. Creating a client portal creates a win-win situation for you and your clients.

sorting and organizing Many companies use Salesforce not only for sales-related CRM but also for managing disparate business processes. Salesforce record types can help administrators fine-tune their orgs and manage business processes for different users effectively. Sometimes, administrators go a little overboard with custom record types. Even after reading the documentation, it can help to see how other admins utilize Salesforce record types. Here are some tips to help get you started.

user requirements specifications document paper work vector Writing software requirements should be easy, right? Right? Of course we know exactly what we need and can tell you exactly what the software should do. Unfortunately, it's not always so easy. Writing software requirements well takes detailed, deep thought about business requirements. It also takes clear communication between the people who will use the software and the people who will write it. It isn't always easy to translate between business-speak or industry-speak and developer-speak. This can cause costly confusion. Fortunately, there is a language called Gherkin to help bridge the gap. So what makes a good set of software requirements, and how can we develop those requirements?